6 Essential Steps to Writing a Video Marketing Plan
Production Guest Contributor Production Guest Contributor

6 Essential Steps to Writing a Video Marketing Plan

According to a recent study, 54% of people want marketers to create more videos, with video expected to make up 82% of online traffic by 2022. Whether your interests lie in video editing, production, filmmaking, or video art, learning to write a video marketing plan can only benefit you. Let’s take a look at how to do that with these six essential steps.

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Great Opening Shots For Your Video Project (And Your Storyboard)
Teaching Resources, Filmmaking Guest Contributor Teaching Resources, Filmmaking Guest Contributor

Great Opening Shots For Your Video Project (And Your Storyboard)

The human attention span is now shorter than a goldfish’s….about 6-8 seconds. And there’s a lot of stuff in the world trying to get our attention. Whether you’re making a short film or long video, it must compete to get it. Starting your project with a boring establishing shot was fine for last century, but not anymore. Good first shots are unique. Capture my attention. Compel me to watch. Don’t let me look away.

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How to Know Which Shots to Use for My Storyboard
Production Guest Contributor Production Guest Contributor

How to Know Which Shots to Use for My Storyboard

The ultimate power in filmmaking and cinematography is how shots and camera movement are able to affect us subconsciously. They can steer us toward reactions or understandings without us being aware it’s happening. Films of all genres, including documentaries, manipulate audience’s emotions through shot, camera movement and editing choices.

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