Using Social Media to Increase Video Engagement
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Using Social Media to Increase Video Engagement

At the heart of any effective social-media strategy is compelling content that’s timely and pertinent to your core message. There are many ways of creating that content. You could hire a team of people, plug them into your core content creative process, and then have them create relevant social-media content in real time. Or, you could install an integrated platform that enables the people creating your core content to quickly and easily craft social messaging in parallel.

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Writing Scripts for Broadcast News
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Writing Scripts for Broadcast News

With current demands placed on broadcast instructors and the limited time available for you to prepare your students, the best way to ensure a well-established news gathering and production process is to implement a Newsroom Computer System (NRCS). In fact, an NRCS is the only choice of serious and competitive broadcast programs because these productions require a uniquely efficient, effective and structured workflow that cannot be well performed by unconnected tools.

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